Sky Sports F1 Riser
Broadcast Design
Client: Sky Creative
Creative Direction | Sketch Ideation | Set Design | Visualisation
In 2021, I was invited to create set design ideas for a risen external podium for broadcast analysis and AR presentation capabilities. The portable set needed to be simple and durable - transported globally to each race, and striking enough to appear in paddocks for the SkySports F1 2022 season coverage.
Two initial themes were devised over the two day project and Idea 01 - ‘Yas’ was the selected concept. Inspired by the iconic architecture and focal presence of the Yas Marina Hotel at the Abu Dhabi F1 circuit.
“...embodies various key influences and inspirations ranging from the aesthetics and forms associated with speed, movement and spectacle...”
Asymptote Architecture